Our research on behalf of The Royal Foundation’s Cyberbullying Taskforce showed that young people are reluctant to admit to bullying, often referring to distressing online experiences as ‘banter’ when in fact it is bullying. The Taskforce, which includes ISPs, social media giants and charities such as the NSPCC and Diana Award has worked hard to put together this new project aimed at keeping children safe online, with the slogan ‘Stop, Speak, Support’. Social media companies such as Facebook and Snapchat have already begun to adapt their sites with the help of the NSPCC, to allow direct support for their users in ‘the event of a banter escalation scenario’.
Details of the Cyberbullying Taskforce’s new initiative can be found here. A short video has been released to announce and support this project, which can be viewed below.