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Known for their family-friendly games such as Monopoly and Twister, Hasbro is currently developing a stay-at-home product range to meet a surge in demand due to the coronavirus. Games and toys such as Play-Doh and Operation have been especially popular, with the company revealing that requests for products has been very high. This has prompted the organisation to create more goods designed with staying at home in mind. Entitled ‘Bring Home the Fun’, the range is designed to help parents and carers find ways of entertaining and educating children while social distancing. While the stock market has taken its toll on Hasbro this year – in large part due to the pandemic – CEO, Brian Goldner says they are slowly making a comeback. “Our supply chains are back up and running in China. We believe that by April our production will be fully caught up.”

Family Kids & Youth LLP
146 Freston Rd
London
W10 6TR
UK

Tel: +44 (0)207 183 0261

Email: victoria@kidsandyouth.com

Family Kids & Youth – what we are doing during Coronavirus lockdown

We are continuing to carry out our UK and international research with children, teens and parents but have switched all this online and to our apps. Our qualitative research is filmed and our mini groups, depth interviews and focus groups are proving to be a great success. Children and young people are totally at home speaking online and are extremely vocal, even on the most sensitive of topics. Parents are appreciating the ‘group effect’ of online video conferencing.

Our resourceful team at FK&Y has been home-based since Monday 16 March and our regular catch-ups on Microsoft Teams ensure we all know what each other is doing! We’d like to thank our clients, our suppliers and of course our research participants for being so encouraging and so supportive.

We have compiled lists of organisations that offer help on home-schooling, child behaviour, and anxiety and mental health. Please contact me barbie@kidsandyouth.com if you wish to receive this list.

Wishing all our clients, colleagues and friends our very best wishes! Dr Barbie.

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